|Pigs are dirty, but HSUS is dirtier.|
Yesterday I brought you a video about the HSUS as way of introduction to the organization. The Humane Society of the United States (HSUS), which has absolutely no connection to your local humane society, is constantly busy attacking animal agriculture. As the video explains, if they can raise the price of meat, less people will be able to afford it or buy it, and the consumption of meat will go down. They would love to see us all go meatless.
We have a new example of this organization’s attack on animal agriculture.
Over the last couple days HSUS has filed a lawsuit against the National Pork Producers Council (NPPC) and the National Pork Board (NPB) regarding the use of “The Other White Meat” slogan.
The story gets a little confusing, but it goes like this. Prior to the creation of NPB, NPPC developed “The Other White Meat” slogan and used it for promoting the pork industry. In 1986, NPB was created by the USDA in conjunction with a check off program. Essentially, NPB’s job is to promote the pork industry with the funds it receives from all national pork transactions (they get 40cents for every $100 transacted). Initially, NPB contracted much of the promotion work out to NPPC. In 2001, however, NPPC quit the check off side of things and gave control back to NPB. Then in 2006, NPB agreed to lease “The Other White Meat” slogan from NPPC, who owns the rights to it, for $60million over 20 years. It essentially means that NPB can use the slogan without violating any of NPPC’s rights. (Click here for, perhaps, a more confusing explanation.)
After 6 years, HSUS has decided it has a problem with the agreement. They claim the exchange was only done to fund NPPC’s lobbying efforts and keep NPB’s friends over there in business. Of course the latter argument is not a legal claim. NPPC lawyers also indicate that the former claim has no legal merit.
Instead, this lawsuit is just another attempt by HSUS to bully the pork industry. See, if NBP and NCCP have to keep spending millions of dollars defending these ridiculous lawsuits, then they can’t spend that money on promoting pork. That might mean less people buy it and sales hurt. Ultimately, this is HSUS’s goal. The less meat consumed the better.
This isn’t the first time HSUS has attacked NPPC either. Just in the last few months:
“…HSUS has threatened NPPC with a Federal Trade Commission complaint; filed notice of intent to sue a number of hog operations over alleged emissions reporting violations; and charged that NPPC was responsible for the deaths of hogs in barn fires because the organization asked to give input on national fire standards for agricultural facilities.” (Source: Hoosier Ag Today)
Unfortunately, this is where HSUS’s money goes. They air ads that show sad puppies and neglected cats in order to tug on people’s emotions and wallets. Then they turn around and use the money to attack agriculture. In fact the HSUS has gotten a “D” grade by a charity watch organization for how much money actually gets donated to animals.
These people have a crafty scheme going. It would be impressive if it wasn’t so scary.